“Platinum Package”





It’s not enough, anymore, to be good – or even great—at design.

Once, knowing a lot about space planning or color or fabrics guaranteed you lots of recognition, and lots of money.

Not anymore.

Not in competitive time like these, when customers know more and demand more and have so many more options.

To earn top dollar today, you also have to be great at the BUSINESS of design.


You need advanced sales and marketing skills.



You need cutting edge strategies to close more sales, seal more deals and get higher fees.

You need to make a maximum marketing impact for a minimal investment of your time and money.

So many highly-talented designers, architects, window fashion pros, kitchen and bath specialists, floor covering professionals and others are out of business today because they didn’t know how to RUN their business.

They were enlightened about design – but in the dark about making money.

That was their problem. But it need not be yours.


Now there’s an easy way to obtain the business-skills you lack.


Everything you need to know as a design professional about sales and marketing is now available in a comprehensive collection of virtually all of the books, audio programs, special reports and other tools I’ve ever created. This resource has been 16 years in the making.

It’s called the Platinum Package.

Think of this powerful collection as your personal success library.

What you get when you invest in the Platinum Package is (1) the Superstar Selling System for Design Professionals and (2) the Promotion Power Pack.


Let’s take a closer look.

Superstar Selling System for Design Professionals


What we have here are two audio CDs on how to double your sales as a design professional.

What we have here is the ultimate sales resource for design professionals.

The Superstar Selling System offers “how to’s” and insights on what it takes to substantially boost your sales. It shares strategies and tips that interior designers, window fashion specialists, architects, kitchen and bath professionals, decorators, showroom managers, manufacturers, retailers and others can use to dramatically boost their business.

The Superstar Selling System teaches you how to:

+ Double your sales and income
+ Set and get higher fees
+ Adopt selling strategies of America’s top design pros
+ Dramatically increase your closing ratio
+ Overcome price objections
+ Qualify prospects
+ Present yourself with pizzazz
+ Upsell more clients, more often
+ Turn single sales into long term relationships
+ Do Million Dollar Marketing on a Shoestring Budget
+ Avoid the Ten Selling Sins of design professionals
+ Go from just “busy” to profitable
+ Hang tough when times are rough
+ Harness the power of self-promotion success principles
+ Prospect profitably
+ Get on HGTV
+ Turn contacts into contracts
+ Provide outstanding customer service
+ Overcome negative perceptions about design pros
+ Make the most of the Million Dollar Marketing Word
+ Establish your expertise
+ Create credibility
+ Build sales through a Prospecting Power Hour
+ Tap into the power of partnerships, and get a “Sugar Daddy”
+ Create a 90 second pricing policy
+ Present your price
+ Overcome the “Questions from Hell”
+ Use the “1% Difference” to outsmart your competitors
+ Use prosperity principles to overcome financial challenges

Think of “selling,” and you don’t normally think of design professionals. But you will, once you dig into this audio sales training set.
What do you listen to in the car these days? By investing in the Superstar Selling System, you can listen to audio CD’s that cover the following topics:

CD #1

Track One: Introduction / Overview
Track Two: Charting Your Course
Track Three: The Personal Sale
Track Four: Prospecting
Track Five: Million $ Marketing on a Shoestring Budget

CD #2

Track One: Presenting Yourself and Your Fee
Track Two: Overcoming Objections
Track Three: Closing and Sealing the Deal
Track Four: Customer Service at its Best
Track Five: Looking Back…and Ahead.

The Superstar Selling System is selling made simple. It’s selling made fun. It’s selling made for design professionals looking to move to the next level.


Promotion Power Pack

The Promotion Power Pack is designed to help you make a maximum marketing impact with a minimal investment of your time and money.

HERE'S THE Power Pack BUNDLE: 1 manual, 8 audio programs, and 1 special report.

HERE’S THE Power Pack BOTTOM LINE: The dozens of simple marketing strategies in this set will help you discover what it takes to get the people you need to know…to know you.

HERE’S THE Power Pack BREAKDOWN:

Big Splash, Little Cash Marketing Materials Manual – All the “done-for-you” marketing forms, formats, samples and examples you need to promote your design credentials and services. Everything from news releases and articles to website and social networking bios.

Audio Success Series (8 audio programs) - a digital collection of some of the most popular business programs I’ve presented to design professionals. Programs in this series include:



Million Dollar Marketing on a Shoestring Budget– How to make a maximum marketing impact for a minimal investment in time and money.

21 Keys to a Killer Website–How to generate more buzz, traffic and business on your website.  Learn how to get more people find to you, and to visit – and buy -- more often.

Work Less, Earn More: Master Your Time, Maximize Your Profits– Spend less time earning more money. How? By working – and marketing – smarter.

Twice the Price: Double Your Dollars as a Design Professional -- ten simple personal promotion steps that will help you double your fees and income.

Overcoming Price Objections: Turn Bellyachers into Believers -- what you can do and say to handle any price objection, any time, and turn those objections into opportunities.

Recession-Proof Your Design Career – marketing and other strategies than can help you thrive, rather than just survive challenging economic times.

The 12 Reasons You Earn Less Than You Could…and Should -- the 12 obstacles that hold you back -- and the marketing and other maneuvers to overcome them.


Big Splash, Little Cash: Kickbutt Marketing in Challenging Times -- how to use low cost marketing to make big money in a tough economy.

Low Cost, NO Cost Kickbutt Marketing in Challenging Times Special Report – Some inexpensive marketing strategies can help you get better clients, bigger projects and much higher profits. This 25 page report reveals economical, high impact promotion strategies that turbocharge your business.



If you’re serious about boosting your bottom line, you need to get serious about your marketing.

The Promotion Power Pack is your toolkit for marketing success as a design professional.

It’s what you need to take the guesswork out of marketing. And it’s what you need to get high end prospects to think of, find and hire YOU

* * *

Put the Superstar Selling System for Design Professionals and the
Promotion Power Pack
together, and what do you have?
You have a home study course on how to achieve excellence in the Business of Design.
You have the Platinum Package


 

 

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E-mail: fred@fredberns.com